Partnership Produces All-In-One Solution for Creating Optimization-Ready Landing Pages and Executing Advanced Multivariate Testing
Herndon, Va. -- March 23, 2009 -- The CEO's of OnDialog and SiteTuners announced today that the two companies have partnered to provide an integrated application that streamlines the process of creating optimization-ready landing pages, websites and microsites. The new application, OnDialog powered with SiteTuners, makes the entire process accessible to the marketer - without the need for programming or IT support.
"We are very excited about the value this partnership brings to our customers," said Clara Conti, CEO of OnDialog. "In the world of conversion optimization, a little bit of tuning can yield big returns. Integrating our platform with SiteTuners' optimization engine provides marketers with a self-serve solution for maximizing conversion."
The new integrated application is provided as an on-demand service (SaaS) and consists of two key components: OnDialog's proprietary platform for landing page/microsite creation and instrumentation, designed to be the most productive creation tool of its kind; and SiteTuners' "TuningEngine", a proprietary optimization engine designed specifically for conversion optimization tasks.
SiteTuners' CEO, Tim Ash stated, "We are pleased to join with OnDialog in developing this powerful, integrated capability."
"We hear so much about the need to increase conversion rates," Clara M. Conti, OnDialog CEO, said. "Not until OnDialog LP has there been a solution that goes above and beyond the status quo to enable marketers to effectively close the loop on their campaigns by providing the absolute best landing page and microsite experience to their prospects and customers."
About OnDialog, Inc.
OnDialog, Inc. is an online marketing solution providing marketers the ability to generate personalized, targeted landing pages, micro sites and Personal URLs (PURLs). OnDialog is advancing dialog-driven marketing that focuses on the customer as an individual. OnDialog's tools enable marketers to deliver relevant, 1-to-1 content to prospects, which increases conversion rates and boosts the marketer's ROI. OnDialog is a Software-as-a-Service company.
About SiteTuners
SiteTuners is a division of Epic Sky, Inc. Epic Sky runs large-scale pay-per-click (PPC) traffic acquisition campaigns for dozens of clients and is also a "super affiliate" that drives PPC traffic on a performance basis. Over the last four years the division has grown to become the driving force behind the parent company. Our services combine sophisticated proprietary technology, extensive testing expertise, and a choice of payment models to deliver results.
